Table of Contents
The keratin products market is expected to witness a significant surge in growth, reaching $3.67 billion globally by 2035, at a CAGR of 6.3% from 2024 to 2035. This growth is attributed to the rising awareness of the importance of healthy skin and hair, as well as the increasing demand for keratin-based products.
Key Factors Driving Market Growth
β’ **Increasing demand for keratin-based products**: The demand for keratin-based shampoos, conditioners, serums, and hair masks is increasing, driven by the desire for natural and organic formulations. β’ **Growing awareness of the benefits of keratin**: Consumers are becoming more aware of the benefits of keratin, including its ability to repair and strengthen hair, reduce frizz, and improve shine and smoothness. β’ **Growing demand for professional hair care treatments**: The demand for professional hair care treatments, such as keratin hair smoothing and straightening, is increasing, driven by the desire for salon-quality hair care at home. β’ **Growing e-commerce industry**: The e-commerce industry is playing a significant role in the growth of the keratin products market, providing a wide range of keratin-based products to customers globally.
Regional Insights
β’ **North America and Europe**: These regions dominate the global market, driven by the availability of innovative products and significant consumer expenditure on high-end hair care products. β’ **Asia-Pacific**: This region is growing rapidly, driven by the increasing demand for keratin-based products, growing urban populations, and rising disposable incomes. β’ **Latin America and the Middle East and Africa**: These regions are emerging as new markets, driven by the growing demand for premium hair care products and the increasing influence of global beauty trends.
Key Players
β’ **Croda International Plc**: Announced the opening of a greenfield site in Guangzhou, China, which will become its new multi-purpose production facility for fragrances and beauty active ingredients in China. β’ **UMP Keraglow**: Developed a new keratin-based hair mask that uses natural ingredients to nourish and moisturize the hair. β’ **Sigma Aldrich**: Introduced a new range of keratin-based hair care products, including shampoos and conditioners, that are formulated with natural ingredients.
Market Trends and Opportunities
β’ **Growing demand for sustainable and eco-friendly products**: The demand for sustainable and eco-friendly keratin-based products is increasing, driven by the growing awareness of the environmental impact of traditional hair care products. β’ **Growing demand for natural and organic products**: The demand for natural and organic keratin-based products is increasing, driven by the growing awareness of the health benefits of natural ingredients. β’ **Growing demand for premium hair care products**: The demand for premium keratin-based hair care products is increasing, driven by the growing influence of global beauty trends and the increasing demand for salon-quality hair care at home.
Challenges in the Industry
β’ **High production costs**: The high production costs of keratin-based products are a challenge in the industry, driven by the difficulty of extracting keratin from natural sources. β’ **Limited availability of natural keratin sources**: The limited availability of natural keratin sources is a challenge in the industry, driven by the difficulty of extracting keratin from natural sources. β’ **Growing demand for substitute products**: The growing demand for substitute products is a challenge in the industry, driven by the increasing demand for natural and organic hair care products.
Conclusion
The keratin products market is expected to witness a significant surge in growth, reaching $3.67 billion globally by 2035, at a CAGR of 6.3% from 2024 to 2035. The market is driven by the increasing demand for keratin-based products, growing awareness of the benefits of keratin, and growing demand for professional hair care treatments. However, the industry faces challenges such as high production costs, limited availability of natural keratin sources, and growing demand for substitute products. Overall, the keratin products market is expected to continue to grow, driven by the increasing demand for natural and organic hair care products and the growing influence of global beauty trends.
